#Fieldnotes – The Sevenfriday Space Experience (Jakarta)

What would have been “just a short trip” to Jakarta became one of the most memorable ones I ever had for this year. Albeit having a hectic schedule, I managed to spare some free time in order to make this trip happen.

Well, basically this is a quick write-up of my experience with Sevenfriday Space last month.

Checking in.

For this trip I actually brought along my 1970 vintage Seiko 6139-7002 (Shoutout to Marshall for sourcing this for me). However, I never got the chance to give it much wrist time due to my Sevenfriday P3 being my primary choice and I guess it would only be appropriate for it being the object of central interest for this entire experience.

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It has only been merely half a year with my lovely P3 (Thank You @afterworkproject for this beautiful beast), but I have come to love it so much that it almost become my daily watch (Well I have other watches to rock but I go with my P3 most of the time).

Initially my visit to the ‘space was to just have a quick look at the place as a partial assignment for CHRMTK, and to meet up with Ario (staff at the ‘space) who was going to show me  around the ‘space and some cool pieces. But little did I know, the local group of Sevenfriday enthusiasts was also holding a small GTG there on that very same day of my visit and I was invited along the way (Yaaaas.)

30th August 2016 – 7PM -Time for GTG – The ‘space

I had to admit, I had a hard time navigating my way around Plaza Indonesia, and after some time (like friggin 30 minutes), I managed to arrive (in one piece) at the doorstep of the ‘space.

But first, let me take a wrist-fie.

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When I entered the ‘space, I immediately noticed the laid back atmosphere, the dimmed-out area complements the entire vibe of the room. Overall it has a very welcoming vibe to it, and definitely a nice environment to just sit back and chill out with your friends, have a coffee, a drink or some food, and maybe just talk watches. I thought it was a really good place to conduct our #wristalk episodes, but too bad the ‘space is not in Malaysia (potential start up maybe?). Oh well.

Welcoming me was the man himself – Tunxx who is quite renowned in the watch collecting community for making out-of-this-world watch straps, he helped me settle in while we waited for Ario who came over to hand a slightly out of the ordinary menu.

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Why out of the ordinary? Well, the menu which contains 2 types of foods – one for your tummy, and the other as feast for your eyes as well as your inner watch geek / Sevenfriday lover – basically a complete list of all Sevenfriday models. Having not seeing the latest models of Sevenfridays, my choice was quickly made and I was truly amazed how it was delivered to me. Presentation at its best, 10/10.

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I just had to look at the new P3B and Hot Rod in person, and I had to say I was genuinely impressed with Sevenfriday’s attempts in redesigning the form of their current P series lineup.

In a nutshell, I thought the newly implemented crown guard is a lovely new touch on the new P3 variations. Both watches now have luminous indices which is a nice add-on considering how hard it was to tell the time on the older models under low-light conditions.

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P3B/01 & P3C/01
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Close up of the P3B/01
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Close up of the P3C/01

After ordering my food recommended by Ario, I just had to stop myself from looking at the P3s and start socializing, I just can’t miss the opportunity to know what the people sitting beside me think of SevenFriday watches and how are they attracted and why get involve with watch collecting.

They were very friendly and passionate about their watches. They are so kind and they themselves offered me to look at their watches.

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two Woody off series, the P3/02 and the P2B/03-W (Straps by tunxx)
That view tho.

Apparently, you don’t have to order food if you don’t want to, Ario kept on stressing on how the ‘space is more than just a restaurant. It is literally a ‘space for watch enthusiasts to get together to chat and get lost in their watch-related conversations. I guess by doing so it opens up an opportunity for watch enthusiast to gather officially and unofficially.

I also like how easily visitors can get their hands on various Sevenfriday watches in the ‘space, I thought it is a great opportunity for prospective customers to access and assess the watches in the flesh before making a decision on purchasing them, and they are able to do so while enjoying their meals.

They say the way into a man’s heart is through his stomach, but then again for watch enthusiasts, it may be a slightly different matter. This particular concept of fusing the hands-on experience you get in a watch boutique and to able to enjoy your meal in a restaurant is indeed a clever one. I can see how this idea speaks to the people, regardless of whether they are watch lovers or not, or just foodies. It is also a really good way to appeal to those who are YET to get into the watch-collecting game.

A quick one while exploring their inventory.

Throughout the evening I discovered that everyone present had one thing in common (apart from me -subject to change), they were all  customers of Tunxx who eventually became friends with one another. According to Ario, that is actually one of many reasons how the ‘space came about.

Here you get to take wristshots without people judging you.

As the night came close to an end, the others started taking as many wristshots as they could and downed their last glass of drinks. I eventually bid them farewell and promised to meet up with them again in the future.

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Till next time.

I have to admit, albeit being Malaysian (the Malaysian language ‘Bahasa Melayu’ bears some lingual similarity to their language ‘Bahasa Indonesia’), there were a few instances where I had a hard time understanding the conversation, but big thanks to my lovely cicerone for helping out and for keeping me out of trouble as showing me around Jakarta.

Furthermore, I would like to take this opportunity to thank the entire ‘space crew, Ario, Tunxx (check him out on his Instagram @tunxx) and my other friends whom I have encountered throughout the trip for their friendship and their lovely hospitality.

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Best tour guide award goes to..

It was a great evening guys, and also an eye-opening one.

Til next time, I’m out.




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